Rowlett, TX Profile: Facts & Data

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Rowlett, Texas - Basic Facts

The City of Rowlett had a population of 65,166 as of July 1, 2023. Rowlett ranks in the upper quartile for Population Density and Diversity Index when compared to the other cities, towns and Census Designated Places (CDPs) in Texas. See peer rankings below.

The primary coordinate point for Rowlett is located at latitude 32.9029 and longitude -96.5639 in Dallas County. The formal boundaries for the City of Rowlett encompass a land area of 20.42 sq. miles and a water area of 0.07 sq. miles. Dallas County is in the Central time zone (GMT -6).

While the primary coordinates for City of Rowlett are located in Dallas County, it should be noted that the formal boundaries for this community also extend into and Rockwall County.

The City of Rowlett has a C1 Census Class Code which indicates an active incorporated place that does not serve as a county subdivision equivalent. It also has a Functional Status Code of "A" which identifies an active government providing primary general-purpose functions.

Texas is one of 20 states where Census County Divisions (CCDs) are used for statistical tracking of subdivisions within each county. The City of Rowlett is located within Northeast Dallas Division of Dallas County.


Jump to... (On This Page!)
  1. Rowlett 2023 Demographic Data
  2. Growth Rates for Rowlett (Historical & 5-Year Forecast)
  3. Peer Comparisons (Rank and Percentile)
  1. Neighborhoods Demographics (Home Values, Household Income, etc.)
  2. Texas Research Tools (Easy Tools & Current Data)
  3. Texas Data Comparison Tool - 2023 Demographics
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Rowlett, TX Data & Demographics (As of July 1, 2023)

POPULATION

Total Population 65,166 (100%)
Population in Households 64,886 (99.6%)
Population in Families 59,735 (91.7%)
Population in Group Quarters1 280 ( 0.4%)
Population Density 3,141
Diversity Index2 79
 
 

INCOME

Median Household Income $105,209
Average Household Income $132,111
% of Income for Mortgage4 16%
Per Capita Income $45,979
Wealth Index5 129
Socioeconomic Status Index6 Moderate (56.2)
 

HOUSING

Total HU (Housing Units) 23,728 (100%)
Owner Occupied HU 17,768 (74.9%)
Renter Occupied HU 4,909 (20.7%)
Vacant Housing Units 1,051 ( 4.4%)
Median Home Value $280,138
Average Home Value $325,055
Housing Affordability Index3 133
 

HOUSEHOLDS

Total Households 22,677
Average Household Size 2.86
Family Households 19,008
Average Family Size 3.00
NOTES
  1. Group Quarters - a place where people live or stay in a group living arrangement. Includes college residents halls, nursing facilities, military barracks, and correctional facilities.
  2. The Diversity Index is a scale of 0 to 100 that represents the likelihood that two persons, chosen at random from the same area, belong to different races or ethnic groups. If an area's entire population belongs to one race AND one ethnic group, then the area has zero diversity. An area's diversity index increases to 100 when the population is evenly divided into two or more race/ethnic groups.
  3. The Housing Affordability Index base is 100 and represents a balance point where a resident with a median household income can normally qualify to purchase a median price home. Values above 100 indicate increased affordability, while values below 100 indicate decreased affordability.
  4. The % of Income for Mortgage quantifies the percentage of median household income dedicated to mortgage payments on a home priced at the median value (assuming a 30-year mortgage and a 20% down payment).
  5. The Wealth Index is based on a number of indicators of affluence including average household income and average net worth, but it also includes the value of material possessions and resources. It represents the wealth of the area relative to the national level. Values above or below 100 represent above-average wealth or below-average wealth compared to the national level.
  6. The Socioeconomic Index ranges from zero (lowest relative status) to 100 (highest relative status). This measure quantifies disparities in social position of an area's inhabitants and is built from a broad range of demographic, housing, and socioeconomic inputs. More information on this measure can be found in Esri's SEI tutorial.

GROWTH RATE / YEAR

2020-2023 2023-2028
Population 1.28% 0.35%
Households 1.66% 0.49%
Families   0.57%
Median Household Income   1.67%
Per Capita Income   2.80%
Owner Occupied HU   0.69%

Rowlett, TX - Peer Comparisons by Rank and Percentile

The table below compares Rowlett to the other 1,862 incorporated cities, towns and CDPs in Texas by rank and percentile using July 1, 2023 data. The location Ranked # 1 has the highest value. A location that ranks higher than 75% of its peers would be in the 75th percentile of the peer group.

Variable Description Rank Percentile
Total Population # 64 97th
Population Density # 154 92nd
Median Household Income # 150 92nd
Housing Affordability Index # 1131 61st
Per Capita Income # 252 87th
Diversity Index # 268 86th

Additional comparisons and rankings can be made with a VERY EASY TO USE Texas Census Data Comparison Tool.

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