Rowlett, TX Profile: Facts & Data

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Rowlett, Texas - Basic Facts

The City of Rowlett had a population of 65,463 as of 2020-2024 American Community Survey 5-Year Estimates. Rowlett ranks in the upper quartile for Population Density and Diversity Index when compared to the other cities, towns and Census Designated Places (CDPs) in Texas. See peer rankings below.

The primary coordinate point for Rowlett is located at latitude 32.9029 and longitude -96.5639 in Dallas County. The formal boundaries for the City of Rowlett encompass a land area of 20.42 sq. miles and a water area of 0.07 sq. miles. Dallas County is in the Central time zone (GMT -6).

While the primary coordinates for City of Rowlett are located in Dallas County, it should be noted that the formal boundaries for this community also extend into and Rockwall County.

The City of Rowlett has a C1 Census Class Code which indicates an active incorporated place that does not serve as a county subdivision equivalent. It also has a Functional Status Code of "A" which identifies an active government providing primary general-purpose functions.

Texas is one of 20 states where Census County Divisions (CCDs) are used for statistical tracking of subdivisions within each county. The City of Rowlett is located within Northeast Dallas Division of Dallas County.


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  1. Rowlett Demographic Data
  2. Peer Comparisons (Rank and Percentile)
  1. Neighborhoods Demographics (Home Values, Household Income, etc.)
  2. Texas Research Tools (Easy Tools & Current Data)
  3. Texas Data Comparison Tool
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Rowlett, TX Data & Demographics

Source: 2020-2024 American Community Survey 5-Year Estimates

POPULATION

Total Population 65,463 (100%)
Population Density 3,155 per sq mi
Diversity Index1 68
 
 

INCOME

Median Household Income $112,081
Per Capita Income $46,206
Median Home Value $368,800
 

HOUSING

Total HU (Housing Units) 24,216 (100%)
Owner Occupied HU 17,568 (72.5%)
Renter Occupied HU 5,784 (23.9%)
Vacant Housing Units 864 (3.6%)
 

HOUSEHOLDS

Total Households 23,352
Average Household Size 2.79
Family Households 18,009 (77.1%)
NOTES
  1. The Diversity Index estimates the likelihood that two persons chosen at random from the same area belong to different race or ethnic groups, based on five groups: Hispanic/Latino, Non-Hispanic White, Non-Hispanic Black, Non-Hispanic Asian, and Non-Hispanic Other/Multiracial. A value of 0 indicates the population belongs entirely to one group. Higher values indicate a more evenly mixed population. Calculated from U.S. Census Bureau ACS 5-year estimates (table B03002).

Rowlett, TX - Peer Comparisons by Rank and Percentile

The table below compares Rowlett to the other 1,863 incorporated cities, towns and CDPs in Texas by rank and percentile using 2020-2024 American Community Survey 5-Year Estimates data. The location Ranked # 1 has the highest value. A location that ranks higher than 75% of its peers would be in the 75th percentile of the peer group.

Variable Description Rank Percentile
Total Population # 64 97th
Population Density # 142 92nd
Median Household Income # 236 87th
Per Capita Income # 316 83rd
Diversity Index # 64 97th

Additional comparisons and rankings can be made with a VERY EASY TO USE Texas Census Data Comparison Tool.

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